Our
Services

We turn kilobytes into killer digital marketing campaigns. Campaigns that don't just fill space – they grab attention. Point B employs a team of digital experts to ensure your brand not only ranks well in search engines but generates leads and gets clicks that lead to conversion.

Digital

Website Design
& Development

Designing and developing compelling websites isn't magic. We just make it look that way. Unlike other agencies that farm out the work to third parties, we do it all in-house – site structure, user interface design, content development, HTML scripting, Java scripting, and form development. That way, we can ensure that your website works exactly the way we said it would.

Paid Search

At Point B, we aim for the perfect combination of keywords, targeted ads, and bid strategy to achieve the lowest-possible lead price. PPC campaigns are all measurable, accountable, and flexible with insights available around the clock. From the impressions your ads receive to the clicks, you will get the visitors and conversions onto your site – everything is measurable. Our team has the expertise to recognize opportunities and capitalize on them to help your business thrive.

Search Engine Optimization

At Point B, we aim for the perfect combination of keywords, targeted ads, and bid strategy to achieve the lowest-possible lead price. PPC campaigns are all measurable, accountable, and flexible with insights available around the clock. From the impressions your ads receive to the clicks, you will get the visitors and conversions onto your site – everything is measurable. Our team has the expertise to recognize opportunities and capitalize on them to help your business thrive.

E-Mail Design
& Distribution

Point B manages email marketing campaigns for the bulk of our clients, offering customized email templates and content to engage your audience. Whether you want to notify customers of a sale, promote your services, or share some exciting news - our email marketing experts can help craft your story.

Programmatic Display

Programmatic real-time bidding (RTB) is essentially an auction for the buying and selling of online ad impressions on an exchange, similar to the stock market. As opposed to the traditional negotiation model, RTB uses a technology-driven bidding process. This approach requires access to an ad exchange – a technology platform that facilitates the buying and selling of online advertising inventory. Realizing the power in such a platform, and the opportunities it would afford our clients, Point B offers this service as a permanent part of our media buying arsenal.

Paid Social Media

Interacting with consumers on social media is an essential marketing strategy for your business. At Point B, we offer social media advertising to help grow your business. We specialize in creating customized content and targeted ad campaigns across various social platforms to boost your online presence, increase website traffic, and generate leads. Our skilled social media experts know how to build individualized marketing campaigns that will set your business apart from the competition.

Retargeting

Retargeting is the ability to use data captured via pixels to show an ad to a user who has demonstrated interest in your product before. Because they've already shown interest in your site, they become a first-party audience, and consequently, part of a retargeting list. You're then able to create customized campaigns that are tailored to those users and only visible to them.